ICITIE 2010 Abstracts


Area 1 - Innovative Business Process and Enterprise Architecture

Full Papers
Paper Nr: 8
Title:

DESIGNING FOR INNOVATION - Using Enterprise Ontology Theory to Improve Business-IT Alignment

Authors:

Philip Huysmans, Kris Ven and Jan Verelst

Abstract: In today’s economy, innovation plays an increasingly important role in the strategy of organizations. Managers therefore need to understand and be able to manage the innovation process. The recent research efforts in the enterprise architecture domain are very relevant in this regard. Most of these frameworks acknowledge the importance of aligning the information technology (IT) infrastructure with the enterprise architecture. In this paper, we focus on a case of an organization that was able to realize substantial business innovation by aligning its IT architecture to its enterprise architecture. Notwithstanding the successful outcome of this enterprise architecture project, the approach taken by the organization strongly relied on the heuristic knowledge of employees, thereby limiting the repeatability and reproducibility of their approach. In addition, it remains unclear whether the modeling technique that was used will be able to provide the required level of evolvability in the future. It therefore seems useful to apply a systematic method to be able to recreate these results in other organizations. We therefore take a design science approach by repeating the enterprise architecture project using the Enterprise Ontology theory. Our results show that the model created by following the Enterprise Ontology theory was very similar to the model created by the organization, which is a desirable result. The main advantage of Enterprise Ontology is that it provides a more repeatable and reproducible result and that the resulting models are more evolvable.

Area 2 - Business Innovation

Short Papers
Paper Nr: 6
Title:

BALANCING MODULARITY AND KNOWLEDGE IN DESIGNING AGILE ORGANIZATIONS - The Case of Outsourcing

Authors:

Kris Ven, Benazeer Shahzada and Jan Verelst

Abstract: The ability to innovate is of increasing importance for organizations to increase their competitiveness. Since organizations are becoming increasingly dependent on information technology (IT) to support their operations, IT nowadays plays a crucial role in stimulating innovation in organizations. It has also been shown that IT offers opportunities to organizations to increase their agility. In this paper, we argue that in order for organizations to innovate with IT, design parameters are needed which can be governed by organizations. Our focus in this paper is on how modularity and knowledge can be used as design parameters. Although the importance of knowledge has been widely acknowledged in literature, organizational modularity has received far less attention. We will demonstrate that attention to both design parameters is essential to innovate with IT. We focus hereby on an application within the context of IT outsourcing. We provide a framework that has a strong theoretical foundation which illustrates how the concepts of modularity, knowledge, outsourcing, agility, and innovation are related to each other.

Area 3 - Innovation Management

Short Papers
Paper Nr: 7
Title:

IDENTIFYING BARRIERS AND CHALLENGES ASSOCIATED WITH CAMPUS PORTALS ADOPTION - A Comparative Case Study of Saudi and UK Universities

Authors:

Mohammed Altayar, N. Ben Fairweather and Neil McBride

Abstract: Enterprise Information Portals have become crucial components in contemporary organisations, and universities and other higher education institutions are not exempt. While there are many studies concerning the adoption, implementation and utilisation of EIPs in organisations, there are few studies that touch this issue in the academic environment. The aim of this paper is to report findings on the challenges associated with the adoption of campus portals. This study adopts a comparative qualitative research approach based on multiple case studies in Saudi and UK universities. A research methodology was designed to conduct the research and to collect data through semi-structured interviews and documentation, and then analysed using various qualitative data analysis techniques such as coding and categorising, cross-interview analysis and document analysis. The findings show that there are many barriers and challenges that may arise as a result of campus portals adoption including: organisational, technical, users, innovation, and financial related challenges. To overcome such challenges, we argue that a strong business case must be established from the outset of the project to drive the portal agendas and to address all aspects related to the project. Finally, the paper proposes a model and concludes with the main findings and provides some recommendations.

Paper Nr: 13
Title:

INNOVATION ASSESSMENT VIA ENTERPRISE INFORMATION MARKETS

Authors:

Stephan Stathel, Tobias Kranz, Florian Teschner, Clemens van Dinther, Christof Weinhardt and Tobias Kullnig

Abstract: The assessment and evaluation of ideas and innovations has always been a challenging task in innovation management. Depending on the business culture, innovation proposals can be reviewed and assessed by employees in order to get valuable information before the innovation implementation. Employees often have direct contact to customers and consumers which is of highest importance in innovation management. In this paper, we present Enterprise Information Markets (EIM) as a tool for innovation evaluation. In a field experiment at EnBW, one of the biggest electricity suppliers in Germany, we adopted an Information Market web tool to assess innovation proposals submitted by employees during an innovation workshop in order to test the success of EIM in an enterprise context. We analyze the motivation of employees as well as their expectations for a set of innovations compared to the expectations of decision makers. The results show that EIM are accepted by employees and that markets are a valuable tool for the innovation assessment in enterprises.

Area 4 - Business Innovation

Posters
Paper Nr: 14
Title:

TOWARDS INTEGRATIVE INNOVATION MODELS

Authors:

Biljana Stošić and Sonja Išljamović

Abstract: Innovation and innovative competences have long been recognized to be one of the basic competitiveness and long-term profitability factors, from the firm level up to national and global economy level. Having in mind that innovation, generally, represents the process from idea to realization, the paper is concerned with the key elements of innovation process models in today’s knowledge-driven economy. Contemporary, network and integrative innovation models should be based on the relation between the firm, strategy and environment i.e. the firm should be linked with the environment by means of strategy, which represents a mediating force - the firm is responding to market requests driven by its strategic concept. Integrative models for 21st century should overcome basic weaknesses of conventional linear technology-push and market-pull approach, taking into account the possibilities of proactive innovation strategy, networking and external linkages of the firm.

Area 5 - Innovation Management

Posters
Paper Nr: 18
Title:

BUSINESS INNOVATION NETWORK BASED ON BUSINESS RULES OF AN ECMM OPEN INNOVATION PROCESS AREA

Authors:

Iker Martínez de Soria and Xabier Larrucea

Abstract: Nowadays, innovation and collaboration are becoming new and important sources of competitive advantage for enterprises. Prestigious investigations (Chesbrough, H., 2003) outline that the most productive method to get good ideas lies in involving different persons with different experience, background and practical knowledge. New tendencies in innovation, like Open Innovation (Chesbrough, H., et al., 2006) conceive innovation as an open system where both internal and external agents take part in the system. In accordance with this new paradigm, innovation sources can be, and usually are, out of the frontiers of the organization. In this context, the aim of this position paper is to present a set of business rules compliant to SBVR standard and a strategy for using SBVR rules in order to define a business guide. In this sense a business innovation network is created to help enterprises to expand their markets using innovations based on one open innovation process area that belongs to the maturity model oriented to collaboration ECMM, which is being currently developed in the context of COIN IP project (IST-216256).